{"title":"Home page","description":null,"products":[{"product_id":"where-time-walks-backwards","title":"Where Time Walks Backwards","description":"\u003ch1\u003e\u003cstrong\u003eWhere Time Walks Backwards by GAIA Parfums\u003c\/strong\u003e\u003c\/h1\u003e\n\u003cblockquote\u003e\n\u003ch4\u003e\u003cem\u003e\u003cstrong\u003e“A fougère caught between bright mornings and old memories.”\u003c\/strong\u003e\u003c\/em\u003e\u003c\/h4\u003e\n\u003c\/blockquote\u003e\n\u003ch4\u003e\u003cstrong\u003eFragrance Details\u003c\/strong\u003e\u003c\/h4\u003e\n\u003cp\u003e\u003cstrong\u003ePerfumer:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eAli Raza Khatri\u003cbr\u003e\u003cstrong\u003eCreative Director:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eOvais Saleem\u003cbr\u003e\u003cstrong\u003eCollection:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eHuman Verse Collection\u003cbr\u003e\u003cstrong\u003eIngredients:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eNatural and Organic Composition\u003cbr\u003e\u003cstrong\u003eOlfactory Family:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eFougère\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTop Notes:\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003eLavender, Mandarin, Lemon, Grapefruit, Pineapple\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHeart Notes:\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003eLily of the Valley, Cypriol, Patchouli\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBase Notes:\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003eOakmoss Absolute, Coumarin, Amber, Himalayan Cedarwood, Sandalwood\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eSome fragrances feel like they are moving forward. Bright, loud, polished, ready for attention.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhere Time Walks Backwards\u003c\/strong\u003e does something quieter.\u003c\/p\u003e\n\u003cp\u003eIt opens like a clean morning. Lavender in the air. Citrus on the edge of the skin. A little golden brightness from mandarin, lemon, grapefruit, and pineapple. Then slowly, almost without announcing itself, the fragrance begins to turn. The light softens. The woods grow warmer. Moss, coumarin, amber, cedarwood, and sandalwood begin to settle in.\u003c\/p\u003e\n\u003cp\u003eAnd suddenly, you’re not just wearing a perfume.\u003c\/p\u003e\n\u003cp\u003eYou’re remembering something.\u003c\/p\u003e\n\u003cp\u003eMaybe it’s the smell of a freshly ironed shirt before an important day. Maybe it’s sunlight passing through old glass. Maybe it’s a drawer with letters you haven’t opened in years. Maybe it’s nothing specific at all, which is usually how memory works. It arrives half-clear, half-blurred, and somehow still feels true.\u003c\/p\u003e\n\u003cp\u003eCreated by \u003cstrong\u003eAli Raza Khatri\u003c\/strong\u003e, with \u003cstrong\u003eOvais Saleem\u003c\/strong\u003e as creative director, Where Time Walks Backwards is part of the \u003ca href=\"https:\/\/gaiaparfums.com\/collections\/human-verse-collection-gaia-parfums\" target=\"_blank\" rel=\"noopener\"\u003e\u003cstrong\u003eHuman Verse Collection\u003c\/strong\u003e\u003c\/a\u003e by \u003cstrong\u003eGAIA Parfums\u003c\/strong\u003e. It sits beside fragrances such as \u003cstrong\u003eTales of the Yesteryear\u003c\/strong\u003e and \u003cstrong\u003eWabi Sabi\u003c\/strong\u003e, where scent is treated as something more personal than decoration. These perfumes are not made only to smell pleasant. They are made to hold a feeling.\u003c\/p\u003e\n\u003cp\u003eAnd this one holds the strange beauty of going back.\u003c\/p\u003e\n\u003ch2\u003eThe Story Behind the Name\u003c\/h2\u003e\n\u003cp\u003eTime does not really move backwards. We know that.\u003c\/p\u003e\n\u003cp\u003eBut memory does.\u003c\/p\u003e\n\u003cp\u003eA single scent can take you to a room you left years ago. A certain wood note can feel like old furniture in a family home. Lavender can feel clean and formal, like someone dressed properly even on an ordinary day. Oakmoss can bring that old-school perfume posture, but not in a costume-like way. More like a quiet nod. A slight straightening of the collar.\u003c\/p\u003e\n\u003cp\u003eThat is where the name comes from.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhere Time Walks Backwards\u003c\/strong\u003e is not about nostalgia as a trend. It is not trying to smell like an antique shop or a dusty vintage bottle. It is a modern fougère with an old soul. The kind of fragrance that feels fresh when you first spray it, then slowly turns inward.\u003c\/p\u003e\n\u003cp\u003eHere’s the thing: the past rarely returns in full. It comes back through details. A shirt cuff. A handwritten note. The sound of a wooden chair moving across a floor. The cool brightness of morning light before the day gets busy.\u003c\/p\u003e\n\u003cp\u003eThis perfume was built around that feeling. A moment replayed many times. Never exactly the same. Never fully gone.\u003c\/p\u003e\n\u003ch2\u003eA Fougère, But With a Memory Attached\u003c\/h2\u003e\n\u003cp\u003eThe fougère family has a long history in perfumery. Traditionally, it leans on lavender, coumarin, moss, herbs, woods, and a clean masculine structure. It can feel barbershop-like, formal, fresh, green, and sharp.\u003c\/p\u003e\n\u003cp\u003eWhere Time Walks Backwards respects that structure, but it softens the edges.\u003c\/p\u003e\n\u003cp\u003eThe opening is bright and clear. Lavender gives the fragrance its classic fougère spine, while mandarin, lemon, grapefruit, and pineapple add lift. This is not a heavy pineapple note. It does not turn tropical or playful. It gives a small glow, a golden flicker, almost like sunlight touching polished wood.\u003c\/p\u003e\n\u003cp\u003eThen comes the heart.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eLily of the valley\u003c\/strong\u003e brings a clean floral breath. It feels pale, fresh, and almost fabric-like. \u003cstrong\u003eCypriol\u003c\/strong\u003e adds earth and dryness, giving the fragrance a grounded texture. \u003cstrong\u003ePatchouli\u003c\/strong\u003e brings quiet depth without becoming too dark or muddy.\u003c\/p\u003e\n\u003cp\u003eThen the base takes over.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eOakmoss absolute\u003c\/strong\u003e gives the fragrance its green, old-world elegance. \u003cstrong\u003eCoumarin\u003c\/strong\u003e adds that soft almond-tonka warmth often found in classic fougères. \u003cstrong\u003eAmber\u003c\/strong\u003e rounds the edges. \u003cstrong\u003eHimalayan cedarwood\u003c\/strong\u003e gives clean, dry structure. \u003cstrong\u003eSandalwood\u003c\/strong\u003e adds smoothness, warmth, and calm.\u003c\/p\u003e\n\u003cp\u003eThe result is fresh, but not thin. Warm, but not sweet. Nostalgic, but not dated.\u003c\/p\u003e\n\u003cp\u003eIt feels dressed. Proper. Thoughtful.\u003c\/p\u003e\n\u003ch2\u003eThe Notes\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eTop Notes:\u003c\/strong\u003e\u003cbr\u003eLavender, Mandarin, Lemon, Grapefruit, Pineapple\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHeart Notes:\u003c\/strong\u003e\u003cbr\u003eLily of the Valley, Cypriol, Patchouli\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBase Notes:\u003c\/strong\u003e\u003cbr\u003eOakmoss Absolute, Coumarin, Amber, Himalayan Cedarwood, Sandalwood\u003c\/p\u003e\n\u003ch2\u003eHow It Smells on Skin\u003c\/h2\u003e\n\u003cp\u003eThe first spray is bright and airy. Lavender comes forward quickly, supported by citrus and a soft fruity brightness. The opening feels clean in a polished way, like a morning when everything is still quiet and the shirt has just been pressed.\u003c\/p\u003e\n\u003cp\u003eAfter a few minutes, the citrus begins to settle. The fragrance becomes greener, smoother, and more textured. Lily of the valley gives it a clean floral feel, while cypriol and patchouli begin to pull it closer to the earth.\u003c\/p\u003e\n\u003cp\u003eThen the drydown arrives, and this is where the perfume really finds itself.\u003c\/p\u003e\n\u003cp\u003eOakmoss absolute gives that classic fougère shadow. Coumarin adds warmth. Cedarwood and sandalwood make it feel composed and refined. Amber brings a slow glow underneath, never too sweet, never too loud.\u003c\/p\u003e\n\u003cp\u003eIt is the kind of scent that people may notice when they come close. It does not push itself into the room. It stays with you, and then it stays in someone’s memory.\u003c\/p\u003e\n\u003cp\u003eHonestly, that is the charm.\u003c\/p\u003e\n\u003ch2\u003ePart of the Human Verse Collection\u003c\/h2\u003e\n\u003cp\u003eThe \u003cstrong\u003eHuman Verse Collection\u003c\/strong\u003e by GAIA Parfums is built around emotional states, private moments, and the small human rituals that make a scent feel alive.\u003c\/p\u003e\n\u003cp\u003eWhere some perfumes are made around places, ingredients, or fantasy, Human Verse moves closer to the skin. It asks a different question: what does a feeling smell like?\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTales of the Yesteryear\u003c\/strong\u003e carries its own sense of memory and reflection. \u003cstrong\u003eWabi Sabi\u003c\/strong\u003e finds beauty in imperfection, age, and quiet restraint. \u003cstrong\u003eWhere Time Walks Backwards\u003c\/strong\u003e belongs naturally in that same emotional space, but it speaks in a cleaner, more luminous voice.\u003c\/p\u003e\n\u003cp\u003eIt is less about sadness and more about return.\u003c\/p\u003e\n\u003cp\u003eNot returning to live in the past. Just visiting it for a moment.\u003c\/p\u003e\n\u003ch2\u003eNatural and Organic Ingredients\u003c\/h2\u003e\n\u003cp\u003eGAIA Parfums works with natural and organic ingredients where they serve the composition with honesty and beauty. In Where Time Walks Backwards, materials like \u003cstrong\u003eoakmoss absolute\u003c\/strong\u003e, woods, aromatic notes, and earthy textures help give the perfume a tactile quality.\u003c\/p\u003e\n\u003cp\u003eThere is a difference between a fragrance that smells flat and one that feels alive on skin. Natural materials often bring small shifts, tiny rough edges, and a kind of movement that feels more personal. They don’t always behave like perfect glass. That’s part of the appeal.\u003c\/p\u003e\n\u003cp\u003eOn some skin, the lavender may feel cooler. On others, the cedarwood may come forward earlier. In warm weather, the citrus and floral notes may feel brighter. In cooler evenings, the moss, amber, and woods may feel deeper.\u003c\/p\u003e\n\u003cp\u003eThat is the nice thing about a perfume like this. It changes with you.\u003c\/p\u003e\n\u003ch2\u003eWho Should Wear It?\u003c\/h2\u003e\n\u003cp\u003eWhere Time Walks Backwards is for someone who enjoys fresh perfumes but wants more character than a basic clean scent.\u003c\/p\u003e\n\u003cp\u003eIt works well if you like:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eLavender perfumes with a refined structure\u003c\/li\u003e\n\u003cli\u003eCitrus openings that dry down into woods and moss\u003c\/li\u003e\n\u003cli\u003eClassic fougère perfumes with a modern feel\u003c\/li\u003e\n\u003cli\u003eFresh scents that still feel warm and memorable\u003c\/li\u003e\n\u003cli\u003eUnisex perfumes that lean elegant rather than sweet\u003c\/li\u003e\n\u003cli\u003eNiche fragrances with a story behind them\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eIt can be worn by men or women, though the fougère structure gives it a crisp, composed feel that many classic fragrance lovers will recognize. It feels especially good with a white shirt, a quiet office day, an evening conversation, or a slow weekend morning when you want to feel put together without trying too hard.\u003c\/p\u003e\n\u003ch2\u003eWhen to Wear It\u003c\/h2\u003e\n\u003cp\u003eThis is not a fragrance limited to one season.\u003c\/p\u003e\n\u003cp\u003eIn warm weather, the lavender, citrus, and lily of the valley feel bright and clean. In cooler weather, the moss, coumarin, amber, cedarwood, and sandalwood become more noticeable.\u003c\/p\u003e\n\u003cp\u003eIt can work beautifully for:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDaily wear\u003c\/li\u003e\n\u003cli\u003eOffice wear\u003c\/li\u003e\n\u003cli\u003eEvening dinners\u003c\/li\u003e\n\u003cli\u003eEid gatherings\u003c\/li\u003e\n\u003cli\u003eQuiet formal occasions\u003c\/li\u003e\n\u003cli\u003ePersonal moments when you want something calm but distinct\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eIt is polished enough for a meeting, soft enough for close spaces, and textured enough for someone who gets bored by ordinary fresh perfumes.\u003c\/p\u003e\n\u003ch2\u003eThe Feeling It Leaves Behind\u003c\/h2\u003e\n\u003cp\u003eThere is a certain confidence in a fragrance that does not rush.\u003c\/p\u003e\n\u003cp\u003eWhere Time Walks Backwards begins with brightness, but it does not stay there. It slows down. It gathers warmth. It becomes more thoughtful as it wears.\u003c\/p\u003e\n\u003cp\u003eThat is what makes it interesting.\u003c\/p\u003e\n\u003cp\u003eIt carries the manners of an older fougère, but the presentation feels modern and wearable. No heavy vintage dust. No costume drama. Just clean light, green moss, soft woods, and the feeling of a memory returning at the exact wrong, or right, time.\u003c\/p\u003e\n\u003cp\u003eYou know what? Some perfumes are made to impress at first spray. This one becomes better when it settles.\u003c\/p\u003e\n\u003cp\u003eAnd maybe that is the point.\u003c\/p\u003e\n\u003cp\u003eSome things need time.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhere Time Walks Backwards by GAIA Parfums\u003c\/strong\u003e is a nostalgic fougère for people who like their perfumes fresh, warm, and quietly emotional. It opens with lavender and citrus, moves through soft florals and earthy texture, then rests on oakmoss absolute, coumarin, amber, Himalayan cedarwood, and sandalwood.\u003c\/p\u003e\n\u003cp\u003eIt smells like a morning remembered years later.\u003c\/p\u003e\n\u003cp\u003eClean. Warm. Familiar. Still unfinished.\u003c\/p\u003e","brand":"gaiaparfums.com","offers":[{"title":"50ml","offer_id":47875881566426,"sku":null,"price":7600.0,"currency_code":"PKR","in_stock":true},{"title":"15ml","offer_id":47875881533658,"sku":null,"price":2500.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0822\/4273\/2250\/files\/WhereTimeWalksBackwards1.webp?v=1778877080"}],"url":"https:\/\/gaiaparfums.com\/collections\/frontpage.oembed","provider":"gaiaparfums.com","version":"1.0","type":"link"}