Collection:
Pakistan Heritage Collection
Pakistan isn't just oud and attar, though those are very much part of it. It's also the rose farms of Pakpattan. The khas-khas grass that grows near the Indus. The sandalwood trade that ran through Lahore for centuries before anyone called it a supply chain. A fragrance culture that predates most countries on the map.
The Pakistan Heritage Collection is our way of working through that inheritance, without rushing to a conclusion about what "Pakistani fragrance" is supposed to mean. We're not interested in the postcard version. We're interested in the real thing — the notes, the roots, the soil.
Some fragrances in this collection are built around specific places. Others take a wider view of what this land has contributed to the world of scent. All of them are made here in Karachi, with ingredients that have a genuine connection to this part of the world.
Character: Earthy, rooted, regional, khas, rose, oud, sandalwood & indigenous naturals
Made in: Karachi, Pakistan, small batch, natural formulations